8 Ways to Avoid Malaysia Phone Number List Filters When Sending Emails

Moriom

Love them email spam filters are a reality. But what are spam filters? And how can you avoid email spam filters? Let’s get right to Malaysia Phone Number List  spam email is considered an unsolicited, irrelevant email, sent in bulk to a list of people. Spam filters are programs created and used to identify unwanted or unsolicited emails and prevent them from reaching inboxes. Major ISPs like Google and Yahoo! have built-in spam filters and filtering processes to ensure their users are protected from Malaysia Phone Number List  try to be too creative with different formatting at each newsletter or at each section of the newsletter. A research conducted by The Malaysia Phone Number List Group (2014) showed that over 60% of respondents considered it unacceptable for email marketers to use different font sizes, irregular fonts, and different font

Nearly 70% of respondents prefer fonts to be one size. And so, for example, red text in the body of the email or excessive use of underlining and bolding are a no-go. Besides, fonts that are too big or too small can trigger a spam filter. The reason is that many Spammers either try to hide text in an email with tiny font sizes or they use huge font sizes to make an offer.  Use standard font size to avoid spam filters. Also, remember to refrain from shady tactics like using invisible text, i.e. a white font on top of a white background. These kinds of tactics are an instant red flag for spam filters !Mailbox providers evaluate more than just the sender’s IP, domain, and content. Furthermore, if subscribers fail to recognize the “From” field, they may delete the email without reading it. They Malaysia Phone Number List  have forgotten about your brand, or you may have used a different email than the usual.

The war between Internet Service Providers and spammers can also hurt companies and their marketing activities in the form of “false positives”. In other words, legitimate commercial emails that are mistakenly routed by Malaysia Phone Number List   spam filters to bulk folders. According to Malaysia Phone Number List about 21% of permission-based emails sent by legitimate email marketers end up in junk folders. So what can be done? How can you avoid spam filters? Fortunately, there are some guidelines and tips to follow to safeguard your emails from being considered as spam. Have a sweet email subject to attract attention: Making someone open the email is more than 50% of your work; solid copywriting is essential. It is okay to keep the subject line generic instead of over-promising, which may seem too far-fetched.

Make sure your subject line is relevant to the purpose and the content of your email. Don’t try too much to create a sense of urgency or offer. A good rule of thumb by is this: If it sounds like something a used car salesman would say, it’s probably a spam trigger word. Don’t use -like words or phrases, capital words, and excessive punctuation. Using them in your email can trigger a spam filter, particularly if they are found in the email subject line. Check the following examples of subjects that could create a essence to your email: Doesn’t matter; if they don’t know who sent them the newsletter, they will likely ignore it. To begin with, the absence of a familiar sender will harm your Opens ratio. Even worse, this impact can also affect your list and generate negative feedback by marking messages as spam.

Also, avoid deceptive subject lines or misleading claims as this is also a valid spam tactic. Needless to mention that it creates a bad user experience in any way! For instance, avoid using the trick to start the subject line with “Re:” or  to suggest an ongoing communication with the sender. Since it is an automated email, it is easily as not a manual,  filters can  the content of an email. What this means for your content is that you should be careful when you write a newsletter. Before sending the email, always do a final proofreading. Spelling mistakes aren’t just unprofessional they’re actually a spam trigger, too.

The same principles that apply to an email subject apply to the body content as well. Copywriting that makes readers want to take action should be both simple and compelling. To make your writing sound more personable and relatable, use casual language, colloquial expressions, and even personal anecdotes. Here is what to have in mind when writing your content: Be careful not to use excessively your keywords. Otherwise, over- your email with keywords, can be harmful to user experience and trigger a spam filter. Don’t include too many links to your landing destinations and link only to legitimate sites with reputable domains. Linking to a website is a guaranteed way to get a bad reputation.


Balance the image-to-text ratio. Communicating your message through one large image at the body as your entire email, or using too many images, in general, tends to end up in recipients’ spam folders. When you decide to use images on your email,  remember to host your images at credible services only. For example, the following screenshot is part of the newsletter with offers from a shoes’ e-shop. The offers are great, but actually, I never got to see them as the newsletter ended up in my spam folder. Why? Probably too many images -instead of at least of a large one with all the products- and links for all the highlighted products. Be short and to the point: No one is going to read a long email. Content must be brief and straightforward. Too much copy is another red flag for spam filters.

Hoffymawn

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Ducatti

Nice post!

Ducatti

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Nassy

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